Archive for October, 2006

Virtual Class, 10/30

Virtual Class
See the class agenda here.
Assignment for Wednesday, November 1st:
Please post a rationale for your research project in your blog by 4:00 pm on Wednesday. I would like you to explain your reason for doing this research (why is it important?), what you expect to discover, and a list of resources you have consulted [...]

Speaking of advertising …

Check out this flickr set of kid’s product packaging over the last sixty years! The way products are packaged for children (most notably from my era during Saturday morning cartoon commericals) is something we talked about briefly during class. If any one is interested in this for their research paper there is a great [...]

Essay #3: Advertising & Identity

The Assignment: For this assignment you will need to find three or four print (from magazines or newspapers) or online ads you feel are aimed at you in some way or ads that feature representations of a group with which you identify. These ads might be directed at or feature people of your [...]

Class Meeting in Library on Monday, 10/23

We will be meeting in Simpson library on Monday, 10/23 during our regular class meeting. Go to the classroom on the second floor of the library; librarian Jack Bales will be conducting this class which will start at 6 p.m. promptly.
You will not need your laptops, afterall, but feel free to bring them if [...]

Susan Bordo’s “Beauty (Re)discovers the Male Body”


Cheerios/V-8 Ad from the 1960s

The Apple “1984″ ad

The “HillTop” Coca-Cola Ad

Deconstructing Ads

Assignment for Wednesday’s class (10/11):
In order to work through some of the ideas we have been discussing in class -in particular, Susan Douglas’s notion of “deconstructing” the messages of advertisements- I would like each of you to do the following in your blogs:

First, examine the two images from adflip.com [...]

History and Advertising

What do these two ads tell us about their respective time periods?

The 1940s

The 1990s